Le Col
Le Col is a leading British cycling brand founded by ex-professional cyclist Yanto Barker in 2011.
£14.4m
TOTAL INVESTMENT
London
LOCATION
Sports Apparel
SECTOR
October 2018
INITIAL DEAL
Live
INVESTMENTS
1st Investment - October 2018
2nd Investment - 2019
3rd Investment - 2022
Overview
In 2018, Puma Funds deployed £2.4 million to support Le Col’s growth plans. Following the company’s continued strong performance, Puma has made further investments, bringing the total amount invested up to £14.4 million. This has enabled Le Col’s expansion into major new markets such as Germany and the US.
About Le Col
Le Col has a very clear ambition to be the pre-eminent performance cycling apparel company in the world. In 2018, Puma Funds invested £2.35 million to support Le Col’s initial growth plans, and following continued strong performance, a further £2.5 million was invested in 2019. In 2022, additional investment of £9.5 million was provided to fuel the company’s overseas expansion, as well as its sales and marketing efforts, which have significantly raised the brand’s profile over the last two years.
THE COMPANY'S VIEW
OUR VIEW